Sunmark Publishing Rights Highlights
and NEWS Mail--September 2015 Issue

201509frankWe’re very excited to have an opportunity to attend the upcoming Frankfurt International Book Fair which will be held from the 14th to the 18th of October, 2015, where we’ll visit with a rather large group of people. There will be 13 of us from Sunmark attending the fair. This is quite unusual for a publisher in Japan, where it takes 12 hours to reach Frankfurt by nonstop flight. Mr. Ueki, our president, believes everyone who works in the publishing industry should experience this book fair, the world’s oldest and biggest, at least once, even if it isn’t directly connected to his or her daily work. He believes that the overall experience will help open our eyes wide to many possibilities in the markets and will expand our horizons. We’ll share a stand with the American publisher Beyond Words at Hall 6.0. We’d love to have meetings with lots of publishers and agents. If any of you are coming to the Fair and are interested in meeting with us, please do let us know.

If you have any questions or inquiries about this NEWS Mail, please contact Ms. Shino Kobayashi, Rights Manager(

Topic of the Month

Two of our business books are selling very well in Japan


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Recently two business books of ours have been selling very well in Japan. Techniques to Read Without Forgetting has now sold more than 130,000 copies and How Toyota Taught Me to Consolidate Information into a Single Page has sold more than 125,000 copies. Translation rights for Techniques to Read Without Forgetting have been sold to China, Korea, and Taiwan, and How Toyota Taught Me to Consolidate Information into a Single Page has been sold to China, Korea, Taiwan, and Thailand.

Hot Titles

How to Connect with Your Mischievous Inner Self

by Yukimasa Kinjo


300 pages / June, 2015 / 1,400 yen (w/o tax)

"A simple method to achieve happiness, which changed over 50,000 people's lives."


“Just enjoy life. We were born to have fun. Once you realize that, everything will go smoothly,” Mr. Kinjo, the author of this book, tells his readers. Diets, relationships, work, and prayer are sometimes unsuccessful for one specific reason. The author explains how you can execute a 180-degree turnaround.

Connecting with your inner self is important in achieving happiness. “Inner self” is also referred to as our essence or soul, and is not some surreal entity–it’s much more human. We have many different types of beings living within us, from the long napper to the passionate dreamer. Mr. Kinjo skillfully blends the truth of the universe with a light, humorous approach to explaining happiness. He’ll make you laugh, then cry, then laugh again as you achieve understanding concerning your innermost self. In this single book, you can experience lectures that have been described as a roller-coaster ride.

From the table of contents

– Depending too much on your inner self is depressing
– Sink more holes-in-one in life with positive thinking
– Be kind to your parents if you want to live a good life
– How to keep your temper in check
– Do you experience a feeling of luxury when you spend money?
– Purge yourself of that sullenness that can quickly complicate your life
– Know your inner self and enliven others

From the editor

I was devastated when Mr. Kinjo told me that my inner self “is always napping.” I thought that an inner self would be more divine, something to be more thankful for. In fact, I learned from Mr. Kinjo that the inner self is curious and mischievous. It wants to see, hear and know more. It’s interested in humanity. The inner self doesn’t seek the right and wrong of an issue – instead it looks at whether it inspired positive or negative thinking. Mr. Kinjo may come across as a member of a disciplinary committee, but comments such as “Your inner self will make you pay for the wrong you’ve done!” showed me his playful, joyful side. I then understood why his lectures were so popular and why he had so many enthusiastic fans. My involvement in this book helped me become aware of what is most important to me in my life. Maybe it was being with Mr. Kinjo in person, or the Okinawan atmosphere, that moved me to tears, but I will never forget the words that were spoken to me as they were so relevant to my own life. I would like to share this feeling with as many people as possible.


Yukimasa Kinjo

Yukimasa Kinjo, representative director of Enrin Corporation, was born in Naha, Okinawa Prefecture, Japan. Born with memories of being in the womb, from the age of three he spent every night in continuous dialogue with his inner spirit. He spent his childhood in and out of the offices of neurologists and psychiatrists, being called a “crazy child” whenever the adults around him heard him speak of the truth of the universe. He became a hair stylist after dropping out of university. It was at this time he realized his strange ability to help others, when he was able to relieve people’s struggles simply by touching their hair. After a while, he began to regularly receive requests to give talks and was given many opportunities to speak at large organizations and enterprises. Despite the success of his salon, he shut it down at the age of 31 in order to fulfill his purpose in life and become a full-time lecturer. Based in Okinawa, he began helping mothers, educators, managers, athletes, and the younger generation to understand why they’d arrived in this world and how to find purposes in their wonderful lives. He has guided countless people in areas including marriage, parent-child counseling, and human relations in the workplace, helping them to turn their lives around. This is the very first book he has written.